W.I.P | Client

Best Burgers Branding

At the beginning of 2023, I was approached by a client and was asked to design a logo for a burger chain he’s intending to open in April. The company will be named “Best Burgers” and is aiming to serve high-end bistro-style hamburgers. The challenge was to build a brand that would instantly disassociate the brand from cheaper fast food chains and place it in the realm of high-end take-out chains.

The logo I designed uses a bold script typeface and multiple alternating strokes to help it pop off the page. The burger trophy icon is unique and can be used on its own to expand the brand. The logo also has the ability to work in multiple displays, from social media, signs, or take-out bags.

Overall this project is incredibly exciting and has given me my first opportunity to display my work on a large scale.

View More Of My Work: